Media and creative, unified.
Our experts wear two hats: Media and Creative. They master the algorithm as much as the message, ensuring your ad spend is perfectly aligned with a high-impact, ROI-driven content strategy.
Why are your social ads burning out?
This cycle has a name: Ad Fatigue. When it hits, the standard reflex is to blame the algorithm or change the targeting. It never works.
The real problem? Most agencies still treat creativity as a subjective art form, completely disconnected from data. They suffer from ad fatigue instead of anticipating it.
Creative effectiveness, redefined by Data Intelligence.
We have designed a closed-loop system where data and creative constantly fuel each other. No more guesswork, just consistent outperformance.
Produce with intent.
Our in-house studio doesn't just create "ads." It produces creative hypotheses (videos, visuals) engineered to test a specific angle, message, or hook.
Analyze with precision.
Using our proprietary tools, every creative asset is dissected. Scroll-stop rate, watch time, click impact... We pinpoint the exact milliseconds that make the difference and transform performance data into detailed reports to empower our creative strategists.
Iterate with intelligence.
The insights from our analysis become the brief for the next creative wave. The cycle begins again, but at a higher performance level. Every single time.
What does this actually mean for you?
Initial diagnostic
We don't launch anything until we’ve understood everything. We perform a comprehensive 360° audit with over 100 checkpoints (creative, tracking, account structure, audiences, optimizations...) to ensure a complete baseline assessment.
Strategy
We go beyond just setting a budget and a target. We define creative hypotheses, key messaging, and strategic angles of attack designed to capture attention.
Launch & optimization
This is where the magic happens. Our media buyers and creatives are in the same trenches, in constant dialogue to scale the winners and cut the losers in real time.
Intelligence reporting
Skip the 50-page fluff. We deliver clear wins, deep insights, and next week’s action plan.
For major corporations, the challenge isn't coming up with ideas—it’s testing them at scale, at speed, and extracting actionable insights. Our approach transforms this operational hurdle into a competitive advantage.
Industrializing "Test & Learn"
Powered by AI, we multiply the number of creative hypotheses tested every week. We don’t just look for the "best" visual; we identify the core performance drivers—colors, objects, hook types—that can be rolled out across all your brands and markets for global impact.
Scaling multi-format production
We leverage AI to automate the adaptation of your master creatives across every social placement (Stories, Reels, etc.). This ensures seamless brand consistency while freeing up hundreds of production hours, which are then reinvested into high-level strategic thinking.
Extracting strategic market signals
Our tools continuously monitor your industry's creative landscape. AI synthesizes this data to extract patterns of success and emerging trends. You no longer follow the market—you gain the strategic intelligence to stay ahead of it.
Our experts are talented. We give them superpowers.
Our Data & AI hub develops and integrates best-in-class solutions to ensure our decisions are always augmented by technology. While we have mastered industry-standard tools, our true competitive edge lies in our proprietary arsenal.
“ We drive our clients' campaigns through data. ”
Before you go...
Let us analyze your current strategy. We’ll show you, backed by hard data, how our approach can be a game-changer for you.
Les questions fréquentes sur …
How much budget do you need to start with TikTok Ads?
TikTok requires a specific creative budget (UGC format, native visual codes). On the media side, CPMs are often low, which allows for testing with reasonable budgets—provided you have the right video assets.
How does Social Ads fit into my global strategy?
Social creates the demand that Search captures. We synchronize our efforts so that a user exposed to an Instagram ad can easily find you on Google. This is the power of a multi-channel agency like JVWEB.
How do you bypass iOS 14+ tracking issues?
We implement advanced technical solutions, such as the Conversions API (CAPI) and server-side tracking, to recover lost data and optimize your campaigns with precision.
Is creative really that important in Social Ads?
It is the number one performance driver today, accounting for 60% to 70% of a campaign's success. Our Creative Studio works hand-in-hand with our media buyers to produce "performance-driven" visuals designed to stop the scroll and drive conversions.
How do you measure the ROI of a Branding campaign?
This is a major challenge. We conduct Brand Lift studies to measure ad recall, while analyzing the surge in direct traffic and brand-name queries on Google. We then correlate these metrics with your overall sales performance.